http://gristmill.grist.org/story/2006/12/5/164414/053#2

I have noticed a lot of grasping at so-called credibility in the discussion lately.

This seems to involve pandering to conventional "wisdom" that renewable energy is more expensive and only practical for maybe 20% of our power needs.

The Wright Brothers labored in anonymity for 4 years after they flew, giving up in despair for 2 1/2 years.  Why?

Because of conventional wisdom.  The New York Times, the army, and all of the media of their time ignored them as crackpots.  For four years, until a marginal nature publication wrote a story on them.

This energy revolution is suffering from this same conventional wisdom syndrome.  Drop that and your audience will grow.  People need to know that modern day "Wrights" have the solutions that will work already.