Whoops, it's a cliff. Too late to turn.
A human example:
Donuts taste good. people eat donuts when they see other people eating them.
Soon there are donut stores everywhere. Donut stocks soar, Crispy Kreme was a big bubble stock!
Obesity rates soar, drug company stocks soar on the wave of treatment.
The moral of the story? Indulging in too many donuts is a character weakness to be avoided, all good people shall have this inculcated from birth.
The values (fractals) of human beings that are expressed? Life is short, momentary experience of a grease and sugar high is most important to me right now. But later I'll realize I value being thin, healthy, and happy. And consume something that fullfills my craving to experience the world, like the feeling of running down the trail.
So how will these values, realized fractally, spread through the human horde (herd?) to save the planet? How do you make living sybiotically with mother earth trendy?
By running, biking, going vegan, shifting the quality of experience to align with quality of life. Fractal realignment. Zen. Become the change you want to see in the world. Experience life, instead of simply reacting to the horde.
Be the buffalo that starts the herd running away from the cliff.